mySupermarket’s unique matching technology is now available on the Pricing & Promotion report, enabling retailers to track performance vs. their competitors’ own-brands and similar SKUs. This report begins with comparing the client’s portfolio KPIs to the competing retailers’ matched portfolio.
The data contained within this report works the same as in the non retailer version, however, in retailer mode the price trends and Promotions analysis have now been unified, under 1 roof enabling retailers to track all of their Pricing & Promotion KPIs in one place.
When scrolling to the end of the report, each of the client’s SKUs have been compared head-to-head with its matched equivalents in competing retailers. This breakdown can be exported in raw data format as a high granularity Excel.
Price & Promotions